Selling is an art and a science. A beautiful dance of listening, understanding, and influence. To maximize your success in selling, preparation beats luck. Preparing for all types of sales conversations ahead of time will provide you with the greatest return on investment.
I recommend to my clients to prepare for sales conversations like a lawyer would prepare for a trial. Think through how you will present your solution, how you will answer their questions, and most importantly how you will respond to their objections.[Read more…] about How to Overcome Objections to Close More Sales